# Turn your archive into your best revenue stream.

Your content library holds decades of premium assets that are invisible to advertisers — untagged, unsearchable, impossible to package. Fluree auto-tags video, audio, text, and images against your controlled taxonomy at scale. What was buried becomes your most sellable inventory.

[Book a Media Demo](/content/contact/index.html) [See How CAM Works](/content/platform/cam/index.html)

## What Is Content Monetization

### Your content already has the value — Fluree makes it sellable.

A Head of Ad Sales asks for inventory tied to a precise brief: _"family-safe road trip scenes for an automotive summer campaign._" The content exists — but it’s scattered across video, audio, text, images, and archives with inconsistent metadata. By the time the content team assembles a package, the seasonal window is closing.

Fluree CAM processes every format through your controlled taxonomy — extracting entities, concepts, themes, and relationships against editorial, advertiser, AND brand-safety vocabularies in ITM. Not generic keyword tagging:  semantically connected metadata that understands context.

Revenue teams search in plain English and find exactly what they need — in seconds, with fit scores and brand-safety status attached.

Connect any source.

CSV, API, Postgres, Snowflake, Salesforce — Fluree ingests it as-is. No schema migration. No pipelines to maintain.

Search 300+ sources…AVAILABLE SOURCESSalesforceApp · OAuthSnowflakeData lakePostgresDatabase · replicacustomers.csvCSV · 1.24M rows1.24M rows stagedstreaming to Fluree · CONNECTED

The graph builds itself.

Entities resolve, duplicates merge, and relationships infer in place — no modeling marathon, no manual ontology.

CustomerOrderProductContractOwner

Answers, with receipts.

Ask in plain language. Every answer traces back to the exact row it came from — for humans, agents, and apps alike.

NLMCPRESTSPARQLTop accounts at risk this quarter?SPARQL · GENERATEDSELECT ?acct ?arr WHERE { ?acct a fin:Account ; fin:risk "high" ; fin:arr ?arr .} ORDER BY DESC(?arr)ANSWER3 accounts at elevated riskAcme RoboticsNorthwind CoGlobex CorpTOTAL EXPOSURE$1.84M ARR exposedtraced · 4 sources

What Fluree Unlocks For Revenue Teams

## Six capabilities no MAM, DAM, or generic-AI service gives you on its own.

### Tags align to your editorial, advertiser, and compliance vocabularies

Commodity models return inconsistent labels that don’t map to your business. Fluree tags against the controlled vocabularies your taxonomy team manages in ITM — not “person” and “outdoor scene,” but your editorial terms, advertiser categories, and brand-safety rules.

- Editorial, advertiser, and compliance taxonomies in one system
- Updates in ITM propagate across tagged content
- Commercial logic, not random labels

### 100,000+ assets tagged in 24 hours — every format, one pipeline

Fluree CAM processes video, audio, text, and images through one governed pipeline. Months of manual work compresses to a day; legacy assets that were never catalogued come online at the same velocity as fresh content.

- Video + audio + text + images + web content
- One AI pipeline, one vocabulary
- Full production typically within 30 days

### Revenue teams search in plain English — no tagging syntax required

A sales lead asks: “outdoor wellness clips, family audience, excluding extreme sports.” The system understands the nuance and returns matching inventory with fit scores and brand-safety status — ready to package, no content-team handoff required.

- Plain-English queries across every format
- Fit scores and rights status in-line with results
- Speed-to-deal measured in minutes, not days

### When news breaks, affected content surfaces instantly

AI agents continuously evaluate tagged content against your brand-safety rules. When a celebrity scandal or breaking event changes what’s runnable, you identify every affected asset across the library in seconds — protecting advertiser trust and premium placements.

- Continuous evaluation against your safety rules
- Impact list across every asset, in seconds
- Protect CPMs and advertiser relationships during fast-moving events

### Brief in, package out — with fit scoring, not fuzzy similarity

An advertiser brief with nuanced context (audience, themes, exclusions, window) maps to inventory via the knowledge graph. Results are scored for semantic fit, not just keyword overlap — so revenue teams close contextual packages at premium CPMs instead of falling back to generic runs.

- Nuanced context matching — not keyword overlap
- Fit scores on every candidate package
- Premium CPMs for contextual placements

### Editorial, advertiser, and compliance taxonomies stay aligned

Content tagged against your editorial taxonomy auto-aligns to advertiser and compliance vocabularies through ITM — so one asset is findable from every commercial perspective without re-tagging projects. When vocabularies evolve, the mappings evolve with them.

- Editorial ↔ advertiser ↔ compliance mappings
- No re-tagging when vocabulary changes
- Multilingual alignment included

| Capability | Traditional<br>Manual & generic-AI | Fluree<br>CAM + ITM |
| --- | --- | --- |
| Speed | Months of manual, or noisy generic-AI batches | 100,000+ assets in 24 hours |
| Taxonomy alignment | Inconsistent manual tags or generic labels | Your controlled vocabulary, governed in ITM |
| Multi-format coverage | One format at a time | Video + audio + text + images + web |
| Relationship extraction | Not supported | Entities connected across every asset |
| Brand safety | Manual monitoring, slow response | Continuous evaluation — instant impact list |
| Cross-vocabulary | Not supported | Editorial ↔ advertiser ↔ compliance aligned |
| Search experience | Exact metadata queries only | Plain English for revenue teams |
| Ad-content matching | Manual curation or basic similarity | Semantic matching with fit scoring |
| Governance | Inconsistent across systems | Full audit trail + controlled vocabularies |

FAQ

### Do we have to replace our existing DAM or MAM systems?

### How is this different from generic AI tagging tools?

### How fast can we process our archive?

### Can we control our own taxonomies?

### How does Fluree handle brand safety?

### Do ad sales teams need technical training?

### How does cross-vocabulary alignment work?

### What formats does Fluree support?